Not too long ago, I attended a small networking event and I'll tell you. It was one of the most interesting ones I've attended in a long while. It's not because I met some interesting people. There was one lady, in particular, who just could not stop talking about herself. It was the funniest thing at first.…

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Are you manually responding to every single request that comes in through your website? For example, say you are offering a free e-book to those who join your mailing list. Or, perhaps you are giving your audience access to a video tutorial or webinar recording. When you only have a few prospects and/or clients, this may not be such a big deal. But, what if you are receiving ten and twenty requests a week? Or, in one day?…



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When I first sat down to write the list of keywords I wanted to optimize my website for, it took me about 30 minutes to come up with a whopping three phrases. One of them was "information technology" and I can't remember the other two, but they were just as silly. Why silly? Because they were too general and broad and I had no chance of ranking high for those words. Our search engine optimization campaigns should…

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